Privacy Policy


Welcome to the website (“SITE”). This SITE is operated and has been created by Modaville, Incorporated (“MODAVILLE”) to provide information about our company and its secondhand apparel services (“SERVICES”) to our users (“YOU”). This Privacy Policy sets forth MODAVILLE’s policy with respect to information including personally identifiable data (“PERSONAL DATA”) and other information that is collected from SITE visitors and users of the SERVICES. If YOU have any questions or comments about this Privacy Policy or our use of YOUR personally identifiable information, please contact us at

Types of Personal Information We Collect

When YOU interact with us through the SITE or the SERVICES, we may collect PERSONAL DATA and other information from YOU, as further described below:

PERSONAL DATA provided by YOU through the site: We collect PERSONAL DATA from YOU on the SITE when YOU voluntarily provide such information when YOU register for access to the SERVICES (for example, name, email address, and payment information), use certain SERVICES, contact us with inquiries or respond to one of our surveys. Wherever MODAVILLE collects PERSONAL DATA, we make an effort to provide a link to this Privacy Policy. By voluntarily providing us with PERSONAL DATA, YOU are consenting to our use of it in accordance with this Privacy Policy. If YOU provide PERSONAL DATA, YOU acknowledge and agree that such PERSONAL DATA may be transferred from your current location to the offices and servers of MODAVILLE and the authorized third parties referred to herein located in the United States.

Non-Identifiable or Aggregated Data: When YOU interact with MODAVILLE through the SITE or SERVICES, WE receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify YOU. MODAVILLE may store such information itself or such information may be included in databases owned and maintained by MODAVILLE affiliates, agents or service providers. This SITE may use such information and pool it with other information to track, for example, the total number of visitors to our SITE, the number of visitors to each page of our SITE, the domain names of our visitors’ Internet service providers, and how our users use and interact with the SERVICES. Also, in an ongoing effort to better understand and serve the users of the SERVICES, MODAVILLE often conducts research on its customer demographics, interests and behavior based on the PERSONAL DATA and other information provided to us. This research may be compiled and analyzed on an aggregate basis. MODAVILLE may share this non-identifiable and aggregate data with its affiliates, agents and business partners, but this type of non-identifiable and aggregate information does not identify YOU personally. MODAVILLE may also disclose aggregated user statistics in order to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.

In operating this SITE, we may also use a technology called cookies “COOKIES.” Cookies are small files placed on your computer that recognize you when you return to the SITE and that allow us to customize your user experience and improve the SERVICES. Our COOKIES help provide additional functionality to the SITE and help us analyze SITE usage more accurately. For instance, our SITE may set COOKIES on YOUR browser that allows YOU to access the SITE without needing to remember and then enter a password more than once during a visit to the SITE. In all cases in which we use COOKIES, we will not collect PERSONAL DATA except with your permission. On most web browsers, YOU will find a “help” section on the toolbar. Please refer to this section for information on how to receive notification when YOU are receiving new COOKIES and how to turn COOKIES off. We recommend that YOU leave COOKIES turned on because they allow YOU to take advantage of some of the SITE’s features.

Our Use of Your PERSONAL DATA and Other Information

MODAVILLE uses the PERSONAL DATA in a manner that is consistent with this Privacy Policy. If YOU provide PERSONAL DATA for a certain reason, we may use the PERSONAL DATA in connection with the reason for which it was provided. For instance, if YOU contact us by email, we will use this PERSONAL DATA to answer your question or resolve your problem. Also, if YOU provide PERSONAL DATA in order to obtain access to the SERVICES, we will use your PERSONAL DATA to provide YOU with access and monitor your use of such SERVICES. MODAVILLE and its subsidiaries and affiliates (“PARTNERS”) may also use your PERSONAL DATA and other personally non-identifiable information collected through the SITE to help us improve the content and functionality of the SITE, to better understand our users and to improve the SERVICES. MODAVILLE and its PARTNERS may use this information to communicate with YOU regarding the SERVICE or to tell YOU about services we believe will be of interest to YOU. If we do so, each marketing communication we send YOU will contain instructions permitting YOU to “opt-out” of receiving future marketing communications. In addition, if at any time YOU wish not to receive any future communications or YOU wish to have your name deleted from our mailing lists, please contact us at Note however that as user of the SERVICES YOU cannot opt-out of some administrative communications that are reasonably necessary to the SERVICES, such as billing or service notifications. If MODAVILLE intends on using any PERSONAL DATA in any manner that is not consistent with this Privacy Policy, YOU will be informed of such anticipated use prior to or at the time at which the PERSONAL DATA is collected.

Our Disclosure of Your PERSONAL DATA and Other Information

MODAVILLE is not in the business of selling your information. We consider this information to be a vital part of our relationship with YOU. There are, however, certain circumstances in which we may share your PERSONAL DATA with certain third parties without further notice to YOU, as set forth below:

Business Transfers: As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, PERSONAL DATA may be part of the transferred assets.

Partners: We may also share your PERSONAL DATA with our PARTNERS for purposes consistent with this Privacy Policy.

Agents, Consultants and Related Third Parties: MODAVILLE, like many businesses, sometimes hires other companies to perform certain business-related functions. Examples of such functions include mailing information, maintaining databases and processing payments. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function.

Legal Requirements: MODAVILLE may disclose your PERSONAL DATA if required to do so by law or in the good faith belief that such action is necessary to (a) comply with a legal obligation, (b) protect and defend the rights or property of MODAVILLE, (c) act in urgent circumstances to protect the personal safety of users of the SITE or the public, or (d) protect against legal liability.

YOUR Choices

YOU can use the SITE without providing any PERSONAL DATA. If YOU choose not to provide any PERSONAL DATA, YOU may not be able to use certain SERVICES.

Accessing, Changing and Protecting Your Information

To keep your PERSONAL DATA accurate, current, and complete, YOU can access and edit your MODAVILLE account information at any time. While you are a MODAVILLE member, we will send you certain communications relating to the SERVICES, such as service announcements and administrative messages.  These communications are considered part of your MODAVILLE account, and YOU can only opt-out of receiving them by deleting your MODAVILLE account. You can delete your account by contacting MODAVILLE or visiting your account page. If you believe that PERSONAL DATA that we have about you is incorrect, and YOU are unable to correct it by editing your account yourself, YOU may notify us by email and we will use reasonable efforts to correct such information.


This Privacy Policy does not apply to any PERSONAL DATA collected by MODAVILLE other than PERSONAL DATA collected through the SITE or SERVICES. This Privacy Policy shall not apply to any unsolicited information YOU provide to MODAVILLE through this SITE or through any other means. This includes, but is not limited to, information posted to any public areas of the SITE, such as bulletin boards (collectively, “PUBLIC AREAS”), any ideas for new products or modifications to existing products, and other unsolicited submissions (collectively, “UNSOLICITED INFO”). All UNSOLICITED INFO shall be deemed to be non-confidential and MODAVILLE shall be free to reproduce, use, disclose, distribute and exploit such UNSOLICITED INFO without limitation or attribution.


MODAVILLE does not knowingly collect PERSONAL DATA from children under the age of 13. If YOU are under the age of 13, please do not submit any PERSONAL DATA through the SITE. We encourage parents and legal guardians to monitor their children’s internet usage and to help enforce our Privacy Policy by instructing their children never to provide PERSONAL DATA on this SITE without their permission. If YOU have reason to believe that a child under the age of 13 has provided PERSONAL DATA to MODAVILLE through this SITE, please contact us, and we will endeavor to delete that information from our databases.

Links to Other Web Sites

This Privacy Policy applies only to the SITE. This SITE may contain links to other third party web sites not operated or controlled by MODAVILLE. The policies and procedures we described here do not apply to the third party websites. The links from this SITE do not imply that MODAVILLE endorses or has reviewed the third party websites. We suggest contacting those sites directly for information on their privacy policies.

Integrating Third Party Services within the Services

One of the special features of the SERVICES is that it allows YOU to enable various online third party services, such as social media and networking services to be directly integrated into your MODAVILLE experience. By directly integrating these services, we make your online experiences richer and more personalized. To take advantage of this feature, we may ask YOU to authorize MODAVILLE to access the third party services. By enabling third party services, YOU are allowing us to pass your login information to these services providers for these purposes, but at no time does MODAVILLE store or view such login information. When YOU add a third party service account to the SERVICES, we will collect other relevant information necessary to enable the SERVICES to access that third party service and your data contained within that third party service. The manner in which third party services use, store and disclose your information is governed solely by the policies of such third parties, and MODAVILLE shall have no liability or responsibility for the privacy practices or other actions of any third party service that may be enabled within the SERVICES.

Confidentiality and Security

MODAVILLE limits an access to YOUR PERSONAL DATA to employees who we believe reasonably need that information to provide products or services to YOU or in order to operate and improve the SITE and SERVICES. MODAVILLE will use commercially reasonable efforts to put in place and maintain physical, electronic, and procedural safeguards that comply with applicable federal and state regulations to protect your PERSONAL DATA from loss, misuse and unauthorized access, disclosure, alteration, or destruction. However, no internet, email or other electronic transmission is ever fully secure or error free, so YOU should take special care in deciding what information YOU send to us in this way.

Other Terms and Conditions

Your access to and use of this SITE is subject to the Terms of Service.

Changes to MODAVILLE’s Privacy Policy

This Privacy Policy forms is subject to MODAVILLE Terms of Use. MODAVILLE may update this Privacy Policy at any time in its sole discretion. Please review this policy periodically, and especially before YOU provide any PERSONAL DATA. This Privacy Policy was last updated on the date indicated below. Your continued use of the SITE after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

Access to Information, Contacting MODAVILLE

To keep your PERSONAL DATA accurate, current, and complete, please contact us at We will take reasonable steps to update or correct PERSONAL DATA in our possession that YOU have previously submitted via this SITE or SERVICES.

Policy Updates

We will notify YOU about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your MODAVILLE account or by placing a prominent notice on our website. If you do not agree with the terms of the updated Privacy Policy, YOU should cease use of SITE at that time. We will treat personal information collected in accordance with the privacy policy in effect when it was collected.

Effective Date of Policy: August 1, 2015